Naomi Owolabi

Product designer helping turn complex, high-pressure problems into simple, useful tools.

I'm especially drawn to problems where a thoughtful design can make a real difference to someone's day-to-day work. I like taking what people know from experience and turning it into products that are calm, clear, and useful in the moments that matter most.

Selected work
01
Company · in pilot

Grene

Compliance automation for CQC-regulated care providers

Carer updates via WhatsApp become compliant documentation, approved with one tap. Built with an engineering co-founder, currently in pilot negotiation with a CQC Outstanding-rated provider.

02
Practice · self-built

SwiftABC

Behaviour support data capture

Captures incident data safely and quickly after de-escalation, for staff who'd often just been through something difficult themselves. Built from paper through to a working tool.

03
Practice · self-built

Riskr

Risk assessment for social care

AI-assisted tool generating risk assessment content for social care settings, cutting the time managers spend producing and revising documentation from scratch.

04
Pilot · delivered

Amoke

Paediatric vision care, Jos, Nigeria

Commissioned pilot delivering accessible glasses to children with no access. Delivered, evaluated, and built to explore how scarce resources create outsized impact.

Let's talk about what you're building.